Bachelor's Degree in Graphic Design
Duration: 8 semesters
Modality: Face-to-face
Call: Annual
Faculty of Engineering Sciences and Technology Valle de Las Palmas.
+52 (664) 979-75-91, Ext. 50111
Whoever graduates from the educational program of the Bachelor's Degree in Graphic Design will be able to work in different sectors:
- Public sector
- Private sector
- Independent sector
Train free, critical, creative, supportive, entrepreneurial graphic designers, with a global vision, aware of their participation in sustainable development, capable of contributing to the social and economic development of the region through professional practice. That they are distinguished by their commitment to the advancement of science, technology, humanities, art and innovation, and to increasing the level of human development of Baja California society and the country.
1
Contribute to the training of professionals with the intellectual and moral capacity, as well as the skills and abilities necessary for efficient performance when participating in the economic and cultural development of the region and the country.
2
Promote in the participation of students a sense of responsibility in relation to the performance of their actions after their stay at school and their incorporation as a professional into society.
3
Develop a formative character for students, a general culture for the enrichment of their own personality.
4
Promote educational research, which leads to the generation of knowledge and improvement, in accordance with the existing needs of the region and the country.
5
Constantly update and train the teaching staff, in order to ensure their academic quality.
6
Consolidate the educational model that allows openness, flexibility and permanent updating, as well as the constant search for improvement in academic quality.
It must possess the following characteristics:
Basic knowledge of:
- Basic use of Information and Communication Technologies
- Writing
- Universal History
Skills:
- Observation
- Follow visual instructions
- Critical thinking
- Teamwork
- Analysis and synthesis of information
- Fine motor skill
- Skill in using specialized equipment
Attitudes and values:
- Interest in art
- Discipline
- Creativity
- Propositive
- Tolerance and respect for different ideology, preferences and cultures
- Responsibility to fulfill assignments and academic activities
- Empathy towards the social and economic situation of the environment
- Honesty
- Design visual projects, through the foundations of graphic design, the application of a methodology and the use of analog and digital tools, to provide solutions to visual communication needs, with an analytical, critical and social responsibility stance.
- Design visual concepts and techniques, through design methodologies and the use of a well-founded visual code, for the creation of graphic projects, with creativity and critical sense.
- Select and execute technological tools, based on the identification of visual communication needs, to generate solutions based on new technological, cultural and labor paradigms in a creative way with responsibility and ethics.
- Manage the administrative and argumentative processes of the design offer, through the efficient use of decisions in resources and strategies, to demonstrate the functionality of your decisions in graphic design ventures, in a responsible, persuasive and collaborative way.
- You must also demonstrate command of English level B1.
Curriculum
| Subject | Credits | Mandatory |
|---|---|---|
| Creativity and Innovation | 6 | ✓ |
| Oral and Written Communication | 6 | ✓ |
| Information and Communication Technologies | 5 | ✓ |
| Design Fundamentals | 6 | ✓ |
| Natural Drawing | 8 | ✓ |
| Historical Appreciation of Art and Culture | 6 | ✓ |
| Basic Digital Tools for Design | 6 | ✓ |
| Equity and Human Rights | 6 | ✓ |
| Development of Design Projects | 6 | ✓ |
| Descriptive Geometry | 7 | ✓ |
| Basic Sketching | 8 | ✓ |
| Mathematics for Design | 6 | ✓ |
| Subject | Credits | Mandatory |
|---|---|---|
| Typography | 6 | ✓ |
| Illustration | 6 | ✓ |
| Semiotics | 5 | ✓ |
| Vectorization of Graphics | 6 | ✓ |
| Visual Communication | 5 | ✓ |
| History of Graphic Communication | 6 | ✓ |
| Marketing | 5 | ✓ |
| Analog and Digital Pre-Press Techniques | 6 | ✓ |
| Editing Bitmaps | 6 | ✓ |
| Graphic Identity Design | 8 | ✓ |
| Visual Conceptualization of Graphic Design | 5 | ✓ |
| Graphics and Avant-garde | 6 | ✓ |
| Graphic Composition | 4 | ✓ |
| Development of Creativity for Graphic Design | 5 | ✓ |
| Photographic Production | 6 | ✓ |
| Signage and Signage Design | 6 | ✓ |
| Graphic Narrative | 5 | ✓ |
| Mexican Graphics | 6 | ✓ |
| Advertising Campaigns in Hypermedia | 6 | ✓ |
| Contemporary Trends in Graphic Design | 4 | ✓ |
| Audiovisual Speech | 5 | ✓ |
| Editorial Design | 8 | ✓ |
| Strategic Advertising | 5 | ✓ |
| Regulations for Design | 4 | ✓ |
| Video Editing and Animated Graphics | 8 | ✓ |
| Photograph | 6 | |
| Color Theory | 6 | |
| Calligraphy and Lettering | 6 | |
| Digital Illustration | 6 | |
| Layout | 6 | |
| Advertising Writing | 6 | |
| Methodologies for Graphic Projects | 6 | |
| Graphic Design for Video Games | 6 | |
| Graphic Design Project Management | 6 | |
| Character Design | 6 | |
| Sustainable Graphic Design | 6 | |
| Experimental Screen Printing | 6 | |
| Pre-Intermediate English | 6 | |
| French | 6 | |
| Infographic | 6 |
| Subject | Credits | Mandatory |
|---|---|---|
| Visual Thinking | 4 | ✓ |
| Principles of Web Programming | 6 | ✓ |
| Virtual Community Management | 6 | ✓ |
| Packaging and Packaging Design | 8 | ✓ |
| Creative Business Incubator | 5 | ✓ |
| Design and Visualization of Information | 4 | ✓ |
| Innovation in Design | 5 | ✓ |
| User Experience Development and Design | 6 | ✓ |
| Professional Portfolios | 6 | ✓ |
| Executive Project Communication | 4 | ✓ |
| Receptional Work Seminar | 6 | ✓ |
| Gender, Intersectionality and Design | 6 | |
| Digital Publishing | 6 | |
| Research Methodology | 6 | |
| 3D Modeling | 6 | |
| Responsive Web Design | 6 | |
| Graphic Design Seminar | 6 |
Curriculum Map
